Retail Marketing Specialist (Stockholm)

At Brooks, we believe movement is the key to feeling more alive. That’s why we’re driven to create gear and experiences that take people to the place that makes them feel more alive — whether it’s a headspace, a feeling, or a finish line. Everyone who works at Brooks is propelled by a company culture that sparks excitement, fuels collaboration, inspires creativity, and ignites innovation. Our brand values help bond us together and drive our success: ·Runner First - We act in the best interest of the runner· Word is Bond - We do what we say we’ll do· Champion Heart - We give our all in everything we do  · There is no “I” in Run - We stay generous with our humanity· Keep Moving - We find ways to move every day, because joy is kinetic! We welcome everyone from every walk of life looking to inspire others through the power of movement — because we’re all moving towards something. Let’s run there
Your Job: The Retail Marketing Specialist is critical to our success with our retail partners.  In partnership with the local Sales and Marketing team and the EMEA Retail team, you will be responsible for developing and executing the right retail marketing plans for Brooks retail partners to ensure a smooth delivery of our seasonal brand stories and in-store activations. 

Your Responsibilities:

• Plan, present and activate retail marketing plans for retailer segments (Key accounts, buying groups, SRAs) based on the seasonal demand and sales plans for Scandinavia based on EMEA directives.
• Develop and execute retail marketing activities for key retailers (Key Accounts, Buying groups, SRAs) and standard POS programs.
• Partner with Territory Director, Sales Manager, Sales Reps, Tech Reps to develop retail marketing for POS and seasonal launch plans.
• Ensure consistent and continuous visibility of the Brooks brand and products at POS (brick & mortar, online, social, PR, retail events) as well as continuous marketing support of Sales and Tech Reps to drive sell through.
• Execute project requests for in-store and digital retail and partner with EMEA Retail Marketing teammates on large-scale projects. 
• Plan and execute shop-in-shop concepts, designated in-store campaign or brand floorspace or events for key retailers.
• Liaise with the EMEA Marketing team to ensure deadlines and deliverables are met on time.
• Travel with Sales to account meetings and trade fairs/shows for retail marketing presentations and other commitments.
• Plan and monitor respective account marketing budgets under the direction of the Territory Director.
• Keep up-to-date on new POS tools, in particular digital retail tools and identify potential opportunities to innovate or improve our existing processes.
• Collaborate closely with other EMEA marketing departments (Online/Social, PR, Event, Design) to ensure consistent and continuous brand messaging.

Your Qualifications:

• Bachelor’s degree (preferably in business/marketing) or apprenticeship in trade
• 3+ years of relevant sales and/or marketing experience (brand, footwear, retail & lifestyle experience)
• Excellent verbal and written communication skills in Swedish (Norwegian/Danish is a plus) and business English
• Good understanding of brand building and integrated marketing approach
• Must have proven experience in co-operation with sales and retail marketing
• Readiness to travel and attend meetings and offerings with customers as well as events
• Able to generate new ideas and creative solutions
• Drive & energetic, trend-conscious; sport-savvy
• Flexibility to work on own initiative or within team and cross-functional framework
• Excellent organizational and management skills
• Ability to multi-task and to get the job done when needed (hands on mentality)
• Good knowledge of following software: Word, Excel, Outlook, PowerPoint, (Graphic program a plus)
• Strong passion for the running enthusiast and practicing an active lifestyle;
• Able to generate new ideas and creative solutions;
• Car driver’s license
• Embraces and lives the Brooks values!

Brooks Sports, Inc. is an equal opportunity employer, and our policy is to maintain employment practices that conform to the intent and letter of the laws regarding equal employment opportunity. Brooks is committed to affording equal employment opportunity to all individuals without regard to race, sex, color, religion, national origin, age, disability, veteran or military status, marital status, sexual preference, genetic information, or any other basis prohibited by federal, state, or local laws or regulations. This commitment applies to all phases of the recruitment process including hiring, selection, promotions, transfers, demotions, compensation, benefits, or training. Brooks will endeavor to make reasonable accommodation for qualified individuals with known disabilities, unless doing so would result in an undue business hardship or a direct threat to the health or safety of any individual.