Digital Marketing Specialist (6 months contract)
Ensign is hiring !
We are looking for a Digital Marketing Specialist for a six-month fixed-term contract to help shape our digital presence across the Asia-Pacific (APAC) region. In this individual contributor role, you will report directly to the VP of Marketing & Brand Communications, gaining hands-on experience in both strategic planning and execution. You’ll have autonomy in managing digital projects while being part of a dynamic, collaborative team. If you love blending creativity with data and want to make a real impact in a short time frame, this role offers an excellent portfolio-building opportunity.
Company Overview
Join a leading tech cybersecurity firm known for its innovative solutions and vibrant company culture. We pride ourselves on a team that works hard, supports one another, and has fun along the way. Our Marketing & Brand Communications department is a close-knit group of professionals passionate about making cybersecurity accessible and engaging. As part of our team, you’ll work in a fast-paced environment where new ideas are encouraged and you have the chance to make a visible impact on our brand across APAC.
Key Responsibilities:
- Manage Website Content: Update and maintain our company website using our Content Management System (CMS). Ensure content is engaging, up-to-date, and optimised for our audiences across APAC.
- Digital Advertising Campaigns: Plan, execute, and monitor digital ad campaigns (e.g., Google Ads, LinkedIn, and other social media platforms) to drive brand awareness and lead generation.
- Marketing Initiatives Support: Collaborate with the marketing team on various initiatives such as webinars, events, email marketing, and content creation, ensuring consistency in brand messaging and quality.
- Analytics and Reporting: Use digital analytics tools to track website traffic, campaign performance, and user engagement. Provide regular reports and insights to the team and suggest data-driven improvements.
- Cross-Functional Collaboration: Work closely with teammates who are in design, content writing, and solution experts to develop compelling marketing materials. Coordinate with regional technical teams to align marketing efforts with business goals.
- Project Management: Keep marketing projects on track from start to finish. Ensure deadlines are met, communicate progress regularly, and proactively address any challenges to keep things moving smoothly.
Qualifications (Education & Experience):
- Education: Polytechnic diploma, Bachelor’s degree in Marketing, Communications, Business, or a related field (or equivalent work experience).
- Experience: 4+ years of experience in digital marketing, content management, or a related role. Experience in a tech or cybersecurity company is highly desirable.
- Proven Track Record: Demonstrated success in managing websites and running digital campaigns (agency or client-side).
- Regional Familiarity: Familiarity with the APAC market is a plus, though not essential.
- Transition Candidates: Candidates from a technical cybersecurity background looking to pivot into marketing are encouraged to apply, provided they show a keen willingness to learn and adapt.
Essential Skills & Attributes:
- Autonomous & Proactive: Able to work independently with minimal supervision, take initiative, and drive projects forward.
- Collaborative Team Player: Enjoys working in a dynamic team environment, sharing knowledge, and learning from others.
- Strong Communicator: Good verbal and written communication skills. Confident in presenting ideas and updates to senior stakeholders.
- Organised & Detail-Oriented: Capable of managing multiple projects and deadlines with strong attention to detail, ensuring nothing slips through the cracks.
- Creative & Analytical: Able to think creatively when developing campaigns, while also using data and feedback to refine and improve results.
- Adaptable & Eager to Learn: Comfortable adjusting to new tools or changes in strategy. Enthusiastic about learning more on cybersecurity topics and marketing trends.
Technical Background Requirements (Web & CMS, Analytics & Data):
- Web & CMS Proficiency: Hands-on experience with Content Management Systems to create and edit web pages. Basic understanding of HTML/CSS is a bonus.
- Analytics & Data: Strong skills in digital analytics – proficient with tools like Google Analytics, Adobe Analytics, or similar to monitor website and campaign performance. Able to interpret data to draw insights and recommendations.
- SEO & SEM Knowledge: Understanding of Search Engine Optimisation (SEO) best practices and Search Engine Marketing (SEM) principles. Experience with keyword research and optimisation techniques is advantageous.
- Marketing Tools: Familiarity with marketing automation platforms.
- Design & Content Tools: Experience using basic design or content creation tools (e.g., Canva, Adobe Creative Suite) is a plus for collaborating with designers or creating simple visuals.
- Data-Driven Approach: Comfortable working with spreadsheets and data to track budgets, campaign results, and ROI, using insights to guide decision-making.
Join us for six months of impactful work where you’ll collaborate with passionate professionals and leave your mark on a growing brand. This role offers a rare chance to shape our digital presence and gain rich experience in a supportive, fun, and fast-paced marketing team. If you’re ready to take on this challenge and boost your portfolio with real results, we’d love to hear from you!